On the daily

Introducing our spring-summer 2025 jewellery campaign: an exploration of the in-between moments that shape our days. The campaign’s first chapter follows Sonia on the streets of Paris, wearing her own selection of Georg Jensen jewellery, which frames the settings of daily life.

Within subtle everyday routines, Sonia wears designs from the Mercy, Offspring, and Reflect collections—rooted in the House’s century-long expertise in metalwork and craftsmanship.

Sonia wears a combination of Georg Jensen jewellery staples and new seasonal additions, including 18kt yellow gold Offspring earrings and rings, where the collection’s signature egg shape is linked together in a new expression.